Sprinter tu deporte, tus rebajas
Sprinter tu deporte, tus rebajas
SALES CAMPAIGN CREATED FOR SPRINTER SPAIN AND PORTUGAL, DESIGNED TO CAPTURE THE ENERGY AND MOVEMENT OF SPORT THROUGH A BOLD, OPTIMISTIC VISUAL LANGUAGE.
SALES CAMPAIGN CREATED FOR SPRINTER SPAIN AND PORTUGAL, DESIGNED TO CAPTURE THE ENERGY AND MOVEMENT OF SPORT THROUGH A BOLD, OPTIMISTIC VISUAL LANGUAGE.
I led the art direction for the photoshoot, defining a dynamic aesthetic based on light, motion, and expressive color.
The 3D kinetic rings —designed and animated as part of the campaign identity— became the key graphic element connecting all touchpoints, from online visuals to in-store displays.
Initially launched in Spain and Portugal, the campaign has been reinterpreted and reused across multiple seasons, evolving from the original concept I developed.
shooting
shooting
shooting
shooting
shooting
tu deporte, tus rebajas
tu deporte, tus rebajas
MORE PROJECTS
MORE PROJECTS
let's get contacted
let's get contacted
let's get contacted