The brand identity embraces contrast and energy: bright pink and red tones, a clean and assertive typographic system, and a playful visual tone that conveys freshness and confidence.
Sükkiri speaks to a new generation of conscious consumers — people who care about the planet but also value aesthetics, attitude, and style.
The goal was to redefine how eco products communicate — shifting from a predictable, natural aesthetic to a bold, modern, and design-driven language.